New IE office in Cairo, Egypt!

IE Business School has international representation in 23 countries, today, we would like to share the opening of the new IE office in Cairo (Egypt) with you.  Sandy Samaan, an IE Business School alumnus, is the office representative. She completed the IE International MBA program in 2007 and after graduating she joined McKinsey’s Cairo office where she…


Alumni with Entrepreneurial spirit

During 2010, IE Business School started a new phase of internationalization in the area of entrepreneurial management. “The School has recruited mentors and investors from different world regions to help develop the business projects of student and graduates from over 100 countries. IE has also created an advisory board comprised of successful entrepreneurs and investors…


IE Business School in Social Media

The use of social media has been growing around the globe and IE Business School is not the exception. IE Business School’s Facebook page has reached more than 5,000 fans! This new channel of communication is aimed at everyone wanting to transmit an idea or thought. Enrique Dans, Information Systems Professor at IE Business School,…


The Relevance of the Non-Market

Today’s business environment is seeing increasingly more companies incorporate  non-market issues into their business strategies. Why has the non-market suddenly become so important? Dr. David Bach, Associate Dean of MBA programs and Professor of Strategy and Economic Environment answers this question.

Do you agree? How relevant do you think the Non-Market is?